A Pinch Of Disney Magic To The Bedtime Routine

Looking for a little magic to get your kids to sleep? Disney is now adding a pinch of magic to bedtime routines. Mickey and his friends can help your child go to sleep with a special goodnight message.

From now until Sept. 30, your child can call the “Disney Bedtime Hotline” and hear a special goodnight message from seven much-loved Disney characters: Mickey Mouse, Woody, Jasmine, Anna and Elsa, Yoda and Spider-man.

The number is toll-free (1-877-7-MICKEY) and is available only inside the United States. Callers also opt-in for a one-time text.


This year marks the second year that Disney has launched the bedtime hotline. Most parents say putting their kids to bed can be stressful, with 77 percent saying they are exhausted with the process. Disney to the rescue as they offer their special touch in hopes to help parents put their children to bed. The company hopes the hotline will “give kids something to look forward to at bedtime – and help give parents a break.”